The right backdrop does more than sit behind your product—it helps define how your brand is seen.

Our product photography backdrops are captured from real textures such as marble, wood, stone and tile, giving you a natural, high-end finish without the hassle of real materials.

Rollable and portable, they're easy to carry and store. What’s more, they’re flexible, spring open on being unpacked and lay flat instantly for immediate use.

And—added bonus—they’re fully water resistant and can easily be wiped clean after use, ideal when spills and splashes are part of the scene. Such an easy product to work with!

A photography background plays a big role in the overall set-up: it sets the tone, helps your product stand out and brings the finished image together.

Whether you’re creating ecommerce images, brand content, social media campaigns or shooting a product launch, our vinyl photography backdrops help you produce polished, professional product photography.

All our designs are ideal for overhead photography and flat lays. And for vertical set styling, we created a range of wall ’drops designed to sit behind your set - perfect for those straight on shots from lower angles.

With nearly 200 designs, we know it’s hard to choose! Solid colours are a strong starting point for product photography, creating a clean backdrop for ecommerce photos while matching or echoing your branding.

Marble, stone and concrete designs, especially in neutral shades, best suit beauty and skincare, where a clean aesthetic is vital, while wood textures work well for homeware, candles and handmade products.

Graphic patterns make a strong impact under flash or hard artificial lighting, and our bold colours offer plenty of scope for more striking campaign imagery.

Our pro-quality backdrops help create a consistent aesthetic across your shoot. The matte finish helps minimise glare and reflections, making them a practical choice for photographers at every level.

Our backdrops have been used thousands of times by different brands. From leading beauty names such as Lush and Space NK to Urban Outfitters, sports and shapewear brands, retailers like Argos, hotels, social media marketing teams and professional photographers.